Following the apparel drop, 100 Thieves Founder & CEO Matthew ' Nadeshot' Haag, will make his debut in PGA TOUR 2K23 as a playable character. In-game apparel from the premium lifestyle brand and gaming organization 100 Thieves will also be available this Fall. Known for their awe-inspiring trick shots, the Dude Perfect team will be sure to encourage creativity across the virtual links. In addition to Dude Perfect-branded hats, a polo and a hoodie available as in-game MyPLAYER apparel, The Dudes will battle it out in an upcoming video, featuring PGA TOUR pro Collin Morikawa, to determine who will be integrated in-game as a post-launch playable character later next year. Starting late October, the PGA TOUR 2K23 community will be able to deck their MyPLAYERs out in apparel from Dude Perfect, the comedy and sports entertainment team with over 58 million subscribers on YouTube. All bonus content will be free for all players across all platforms. Tapping into the massive appeal and audiences of Barstool Sports, Dude Perfect, and 100 Thieves, 2K will keep the fairway fresh with apparel drops and playable personalities from each brand in the coming months. PGA TOUR 2K23 tees up a rollout of post-launch bonus content with collaborations across video game culture, entertainment, and sports lifestyle media.
